Reminder: Neville away for May 4 episode, Gini Dietrich will guest host with Shel;
Quick News: 40 organizations lead the world in employee engagement says Gallup, US federal government workers get social media guidelines, to speak Millennial use email, holograms protest gag law in Spain; the Media Monitoring Minute with CustomScoop;
News That Fits: Some podcasting updates including Podcast.com from Dave Winer, inside NPR’s podcast strategy, Spotify plans, and more; Michael Netzley’s Asia Report: China’s Great Firewall is now armed with a cannon; being a full-stack employee: a viable model?; listener comments in the FIR Podcast Read More »
I was halfway through my four-year tenure at Mattel, Inc. Bad times were on the horizon. Soon, the company’s finances would suffer and leadership would implement cost-cutting measures, including a crippling experience with McKinsey & Company’s dreaded Activity Value Analysis. But for now, budgets were still untouched and the Employee Communications Department cranked out a monthly newspaper for all employees and a quarterly magazine for employees, shareholders, partners, and other important audiences.
The magazine, which I established soon after starting at Mattel in 1996, was called Windows. The name Read More »
The Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories. I collect all of the items from which I choose the Wrap stories in my link blog, which you’re welcome to follow.
Will Yahoo buy Foursquare?—The rumor mill says Yahoo, which has been pivoting to mobile in a big way, could offer $900 million to acquire the geolocation app. Read more